Archive for October 2nd, 2008

short balls: endorsement edition

October 2, 2008

Don’t forget to print out your bingo cards for tonight! She’s a piece of work, isn’t she?

Now, for some endorsement short balls…

Consider us tickled: In recognition of Breast Cancer Awareness Month (October), Canon spokesperson Maria Sharapova announced that the company would donate $150,000 to the American Cancer Society. They’re also releasing a special “pink bundle” — a PowerShot SD1100 IS Digital ELPH, a photo printer, a ribbon charm and a mammogram reminder magnet — available for $279.99 here.

Bottle it up: Fans of Rafael Nadal will be happy to know that he’s signed a deal with Inter Parfums to develop a fragrance line called Lanvin L’Homme Sport. He’s already wearing Lanvin anyway, so he might as well get paid for doing so. (tennis.com via DTL)

He’s top ramen: According to Tennis Week, Kei Nishikori has signed an endorsement deal with Cup noodles — the instant meal that got TSF through much of its childhood. (TW)

(image via Canon)

fashion focus: adidas by stella mccartney, f/w ’08

October 2, 2008

The fall/winter ’08 adidas by Stella McCartney line dropped right before the U.S. Open this year, and we got a chance to see the merch up close while at the company’s performance store in SoHo (where we also got fitted for some custom Barricades).

McCartney drew inspiration from Victorian-era embellishments for the prints and cuts of the tennis pieces, all made in the Brit’s usual muted pallete. This season’s colors: White, Rubia Grey (black), Dark Concrete (grey), and Pale Salmon (pink).

Note the floral cutout adhered to the bubble skirt of the Tennis Print Dress (with its racerback top).

Here is the season’s skirt with the corset-like Tennis Mesh Tank.

And Stella’s fall warmup jacket features a drawcord around the gathered neckline, making room for the wide turtleneck tee. There’s also a separates version of that Tennis Dress.

Fit to print: This collection got some press time when muse Maria Kirilenko won the Hansol Korea Open last week, besting her runner-up performance at the same tournament from the year prior.

Buy: Cover-up Blouson, $170; Tennis Print Dress, $120; Cover Up Tennis Tee, $100; Tennis Mesh Tank, $90; Tennis Woven Shorts, $80.

Browse: See McCartney’s other designs — for yoga, golf, running, dance, and winter sports — at the adidas e-shop.

(images via adidas.com)


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