Archive for August, 2010

a swig of fresh water

August 25, 2010

Maria Sharapova dropped by Evian’s “Babies on the Inside” event in Soho yesterday. The Openhouse gallery was packed with folks taking pics with the Baby tees, and in the back, Maria spent some time hanging out, chatting about idolizing Bono (for his humanitarianism), being a fan of Jack Nicholson (her favorite movie: “Something’s Gotta Give”), and other topics.

Over the Evian tee Maria wore a black DVF crop blazer with frayed lapels. She matched those with metallic Phillip Lim hot pants and peep-toe booties from her Fall 2010 Cole Haan collection.

And while there’s no official announcement from Tiffany, Maria will again be wearing their jewelry as part of her U.S. Open ensemble — this time drop earrings with yellow diamonds. Expect a Cole Haan bag to go with the Nike clothes and shoes, of course.

Buy: Cole Haan Air Swan Sandal, $198, colehaan.com.

(image by TSF)

she’s got gams, not game

August 25, 2010

Tsvetana Pironkova‘s noise-making run into the 2010 Wimbledon semis didn’t quite convert into success during this summer’s US Open series. At this week’s event in New Haven, the Bulgarian lost to qualifier Anastasia Rodionova 6-1, 7-5. This is the second time in a month that Tsvetana’s lost to Anastasia. (Draw: Women’s Singles.)

On the flip side, the girl takes a good picture! (Nick found the link above… can someone help us with the Cyrillic text?)

Looking forward: Because of all the drop-outs at the top of the WTA rank list, Tsvetana’s seeded 32nd for the 2010 U.S. Open. (She’s ranked 34.)

(image source; via @lynnlovestennis)

the “courage” to “believe”

August 25, 2010

Busy New York bee Melanie Oudin on her 2010 U.S. Open miadidas Barricade 6.0 shoes from adidas: “The reason I chose the word COURAGE is because in order to believe you have to have the courage to do so… Courage to me means playing with no fear and going for it no matter what. You can believe in yourself so much but unless you have the courage to go on the court and put yourself on the line every time you won’t make it. You need courage and belief to make it to the top.”

Kit: Melanie will complement the vibrant colors of this shoe with her Fall Barricade tank and skort, both in “Collegiate Purple” and “Radiant Red”. Can’t wait to see it all in action next week!

Slow start: At this week’s Open warm-up in New Haven — the Pilot Pen Tennis at Yale — Oudin snatched a set from Dominika Cibulkova (a lucky loser, even!) before losing: 2-6, 7-5, 4-6. (Draw: Women’s Singles [pdf])

(image courtesy of adidas)

venus, ralph lauren make eleven (brand) babies + macy’s appearance

August 25, 2010

Venus Williams is teaming up with Polo Ralph Lauren to put on the Legends Clinic tomorrow on Randall’s Island, an affair that will feature interactive instruction (streamed live on RalphLauren.com) and a limited-edition dress in partnership with Williams’ apparel brand Eleven to be worn by the champion during the clinic.

TSF will be there to strut our tennis stuff (or just gawk at V herself) and check out the Eleven/Ralph Lauren offspring first hand. Submit your questions for Venus via this link and she just may answer them live tomorrow.

See Venus: Tomorrow night in NYC, at the Herald Square Macy’s when Venus herself will be on the 2nd floor (the men’s department of all places!) at 6 PM. More details are here, including how you can score awesome Venus/tennis stuff with Macy’s purchases.

Two more Venus shots after the cut. (more…)

caro makes play for verdasco on twitter, gets no @reply

August 25, 2010

Wozy got no @reply love from Fernando Verdasco after sending out this Tweet late last night. Maybe she thought he only dates world number 1s? Caro, you’re the number one seed! And Serena would never date Fernando. We would though, especially after Kenneth in the 212 posted some GQ shots from Verdasco’s shoot with them.

While Wozy was falling asleep dreaming of having little Ferdies running around with high pony tails wearing Stella McCartney spring dresses, Verdasco was with his sisters, chowing down in Chinatown and looking beautiful.

(wozniacki screen grab via twitter; gq picture by gq via kenneth in the 212; verdasco picture via twitpic)

oops! she did it again?

August 25, 2010

Oudin knows the camera (phones) will be turned on her over the next two weeks. “Crazy things happen in NYC.” (TSF photo)

Brand Oudin is making its biggest push in New York this week, one year after Melanie Oudin wowed the New York crowds and captured the nation’s attention with her eye-popping upsets. Oudin is part of campaigns with adidas, American Express and Virgin Mobile in and around NYC to promote the Open (and said products), even though the American teen is a dismal 3-11 on tour since May.

The web was buzzing earlier this week with the announcement that Oudin would wear customized adidas shoes, this year with the word “Courage” emblazoned on them. Last year, her “Believe” shoes were a US Open obsession, spawning what many called “Melanie Mania” and setting Oudin up for commercial success with deals with companies like Virgin Mobile. The Women Who Serve blog said if it were really up to Oudin she might have wanted to chose “Forget” to go on her shoes this year… as in forget last year’s Open.

But if Oudin wants to Oops! Do it again, she’ll have to do all those things: have courage, believe in herself and forget. The New York media will be shameless in the coverage and glamorization of Oudin in her return to New York, even the girl has obviously worked hard in the gym (check the adidas link… those biceps!) but hasn’t seen results on the court. Can’t we all just leave her alone? C Note thinks that’ll help, too.

After the cut: ad shots from Oudin’s adidas customized shoe and the American Express video. (more…)

forever young

August 23, 2010

Maria Sharapova‘s part of “Babies on the Inside” campaign shot by Nathaniel Goldberg for Evian.

In time for Maria being in NYC for the 2010 US Open (which starts on Monday), they’ve set up shop at the Openhouse Gallery in SoHo between 11 a.m. and 7 p.m. on Tuesday, August 24, to promote the brand. Swing by to get your picture taken in one of the tees, play some ping pong, and perhaps even see Maria when she drops by! They’ll also be giving away the baby tees and tickets to the Open. More info about the giveaway via Facebook.

Buy: The shirts are available for just under $40 at Colette.

(Maria image courtesy of Evian)

the rags want tennis riches: a media round-up

August 23, 2010

The mags and papers are finally picking up the scent of the 2010, which starts in less than a week. For the media nerds out there, here’s a quick look at what’s going on…

Bad boy goes good: At New York, writer Larry Platt profiles the homegrown John McEnroe, who’s currently entering a new phase in his tennis career with the opening of the John McEnroe Tennis Academy at Randall’s Island.

If you can’t beat them… Bloggers get a lot of love over at the New York Daily News website, where the newspaper’s coverage of the tournament will be supplemented with RSS feeds from the blogs. Thanks for the love, NYDN!

September is the January of Tennis: The September/October 2010 issue of Tennis is the largest in two years, buoyed by a new cross-platform focus for advertising. (via MinOnline)

It’s worth a shot: We’re excited to see if the re-imagined ESPN The Magazine — which’ll devote each issue to a sport or theme — can successefully sell a tennis-focused edition. (via FOLIO:)

Etc.: Nothing from The New Yorker‘s Sporting Scene yet, but we can’t wait!

(Mcenroe image via nymag.com)

caro has stella, but ana keeps the corner

August 23, 2010

Caroline Wozniacki might be adidas‘ choice to sport the much-coveted Stella McCartney line on the court, but her predecessor, Ana Ivanovic, still books the corner spot when it comes to ad space.

The adidas Soho store in New York has a bank of windows full of tennis players and gear (Wozniacki, Ivanovic, Jo-Wilfried Tsonga and Andy Murray) in anticipation for the US Open, but while Wozy might have the most square footage of any subject with her McCartney display, it’s Ivanovic and Murray who get one of Manhattan’s busiest street corners (Broadway and Houston) to peer over all day long.

There’s no Maria Kirilenko (the former Stella gal) in sight in the window display (full photos after the jump), nor does 2009 US Open quarterfinalist Melanie Oudin make an appearance.

Full window display shots of all four players after the cut. (more…)

sunday survey: mia

August 22, 2010

We realize we’ve been missing in action here on TSF for the last couple of weeks, but we’re amping things up just in time for the US Open to begin come next Monday. We found out over the last few days that Serena Williams and Juan Martin del Potro will both be missing in action on the courts of the National Tennis Center in Queens, but that women’s defending champion Kim Clijsters announced yesterday that she was fit to play and try to defend her crown.

All of this comes after a weird summer of tennis. We’ll have more on that later, but in the meantime, we’re wondering who your pick is to take the Open. Men’s? Women’s? Who will rise in Serena’s absence? Can Roger capture the Open crown with del Potro gone? Or is it time for one of those folks (Murray, Jankovic, etc.) to rise up and win his or her first slam?

Give us your choices for the winners of the year’s final Slam, and remember that anything can happen on the courts of New York.

(photo by ace starry via flickr)

wimbledon gets into the olympic spirit

August 13, 2010

Saw this bit come through the wires about the AELTC suspending its all-white dress code when it hosts the tennis portion of the 2012 Olympics, in London.

From the club’s head honcho, Ian Ritchie: “We have been very supportive to the Olympic organizers throughout the process… We hope to some extent there will be a different type of audience. It is not a repeat of the Championships. It will be its own competition, have its own style and it will play out in its own way.”

Perhaps they’re just trying to give everything over to the Olympics organizers so they won’t be blamed if anything goes wrong. (We also saw this post over at BBC about the possibility of the Wimbledon’s usual food offerings — Pimms, strawberries and cream, etc. — not being available at the Coca-Cola- and McDonald’s-sponsored event.)

On the flipside, we’re happy for the prospect of having folks who don’t usually get into the AELTC have an opportunity to do so with this equally grand tournament. And while we’re disappointed about the dress code (what is this, Queen’s Club??), we take consolation in knowing that many of the clothing companies, like they do for the Davis and Fed Cups, will probably dress their players in country colors.

(via AP)

adatbotw (a day at the bank of the west)

August 11, 2010

I wrote this post a couple weeks ago the day after attending the Bank of the West in Palo Alto. Please excuse its tardiness! -NM

Eight years ago I attended a professional sporting event for the very first time at the age of 16. It was the Bank of the West Classic at Stanford, and my dad and I took in two night session matches on the stadium court(s). Back then, the tennis facility at Stanford kept its two-courts-in-one-stadium format for the tournament, allowing fans to watch two high-quality matches going on at once. While part of that set up was maddening, the other part was refreshing and invigorating: two tennis matches happening side by side and one crowd to enjoy them at once.

The night that we went was a crowd-pleasing one: Anna Smashnova versus Anna Kournikova on one court and Lindsay Davenport versus Anne Kremer on the other. The crowd was highly entertained by the presence of Kournikova, and everyone split their watching time between her match and the Davenport drubbing of former Stanford player Kremer, who got encouraging calls from the bleachers.

Today marked somewhat of a full circle for me as I arrived back in Palo Alto for the first time to attend this tournament again, this time as a member of the media. I feel semi-adult, wearing an “M” media badge and sitting in the press room typing away at important documents (read: “a puppet’s ode to lynn welch“). The thrill is still child-like for me, though. Going from the stadium to the practice courts, I’m not necessarily analyzing ground strokes and checking out who is practicing with whom, but rather just watching the tennis take place, taking in the action like a giddy teenager.

There was plenty to be giddy about on this day: the walk through California-big trees from parking to the tournament grounds; watching Melanie Oudin practice the day after another harrowing win; finally seeing Kimiko Date Krumm in person; judging Christina McHale for her Jersey-ness; wondering what happened to Dominika Cibulkova; Palo Alto-perfect weather; and meeting fellow bloggers along the way.

More than anything, this tournament reminds me of watching my childhood hero, Monica Seles, battle through a tough three-set encounter with Tamarine Tanasugarn from the second row. I could see the sweat beads dripping off Monica’s forehead as she battled that night, and was impressed by the will and determination of Tanasugarn. Much of that was brought back in the Date Krumm-Dementieva battle that occurred Wednesday night, three sets of I-won’t-give-this-up tennis in which KDK fought with all her might to get Elena off balance for the win.

Spending the day at Stanford was an absolute joy, something I don’t think all media folk can say for another weekday at a WTA event. For us tennis geeks, there’s nothing better than a small-time tournament with big-time names that make us feel like we’re running into Madonna on her way to pick up some groceries or her morning coffee. Not much drama, just some pretty good match tennis to take in, and some practice court fun to be had and some players to cross paths with in between. Maybe the WTA should go with that as their new marketing campaign?

(photo by amorimur via flickr)

quietly, dokic does the dirty work

August 10, 2010

Jelena Dokic has put together an impressive run in the minor leagues, winning three straight ITF circuit titles in the summer swing. Call it the I’m-Gunna-Make-This-Comeback-Work Series. And Jelena is the leader.

After losing in the second round at the Wimbledon Qualies, Dokic has won 15 straight matches in three different countries: France, Romania and Canada. Among those players, six were ranked in the top 200, including former top 20 player Virginie Razzano, whom Dokic beat in straight sets Sunday to win the tournament at Vancouver.

Dokic started the year at number 57 in the world, but slipped to as low as number 136 with a 7-10. With the 15 wins, she’s now at 22-10, and has reached number 82 in the world. She will still have to qualify for the main draw of the US Open in a couple of weeks, as her ranking was outside the top 100 when the entry list was made.

Catch a peek at our favorite this-is-how-I-feel tee from Vancouver after the cut. (more…)


Follow

Get every new post delivered to your Inbox.

%d bloggers like this: