Archive for July 12th, 2011

more martina: on tonic, social networking and her fave to-dos in nyc

July 12, 2011

Martina, unplugged: TSF was able to nab an elated (and somewhat breathless) Martina Hingis last night following her World Team Tennis triumph in NYC. We got a few Qs in before the five-time Slam winner was whisked away to sign autographs for kids. They’re below.

TSF: Tell us more about your line with Tonic. What has been your favorite part?
Martina Hingis: We signed at Wimbledon and I’m really excited about working with them. I already wore a collection at Wimbledon (see above) and am wearing them every night [during WTT]. The line will come out in March [2012] in stores.

TSF: How involved have you been in the process?
MH: I have help from the designer, who I’m excited to meet after WTT, when I head to Vancouver [BC] to work on the next line. We have added the finishing touches for this line as I’ve practiced in the clothes. It fits really well for tennis and for yoga or other sports, everything is really comfortable.

TSF: So you’ve been doing yoga all over NYC in Tonic?
MH: (Laughs) I’ll do [yoga] when I go to Vancouver. I did a lot of yoga when I was young, but lately I have been playing tennis more and investing my time differently.

TSF: What about social media: Facebook, Twitter. Do you have interest in joining?
MH: With Tonic, I will be partially involved [on social media]. I hope to help in getting the brand going to be strong and independent [from the rest of Tonic's lines].

TSF: Separate from Flushing Meadows or playing here at WTT, what do you love to do in NYC?
MH: (Eyes lighting up.) I love musicals. I’ve seen so many of them — maybe 20 already? I love Lion King and Mamma Mia. I want to see Sister Act so badly. I hope I have some time to get to Times Square.”

Two more shots of Martina in Tonic after the cut. (more…)


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