evert will help relaunche ellesse in the u.s.

September 8, 2011 by

We can’t wait!

Chris Evert will serve as brand ambassador for the newly-formed Ellesse North America. The six-time U.S. Open champion, 56, will be actively involved in design, promotion and marketing, as well as the development of a signature collection,”Chris Evert for Ellesse.”

She will host a cocktail party at the Town Tennis Club on the Upper East Side Friday to help relaunch the Italian sportswear label Ellesse in the U.S.

Ellesse North America has acquired the master license for the Ellesse brand in all product categories for the North American market from Pentland Group plc. Ellesse will relaunch in the U.S. in the fourth quarter.

In addition to tennis wear, Ellesse will offer clothing and shoes for other “lifetime sports” like fitness, skiing, golf and equestrian. There are plans for an online store and freestanding stores, and the collection will also be carried in specialty stores, pro shops, ski shops, tack shops and hotel and resort shops.

(via SGB Update)

caro’s redemption?

September 8, 2011 by

We get it: Novak Djokovic + Maria Sharapova (+ Andy Murray, even) means that Head‘s got all sorts of momentum right now and they’ve done well with their marketing campaigns so far (our faves: Murray’s Facebook “likes” and racquet bag messages; Nole’s “No1vak” rebranding), so we were disappointed with the unimaginative user submission component of their latest — the Nole/Maria back-and-forth. Still, crossing our fingers that they’ll get a certain aspiring actress to enter!

US Open: Caro’s still in the 2011 U.S. Open women’s singles draw. She’s set to face Andrea Petkovic in the quarters and likely Serena in the semis. The QF was originally scheduled for yesterday but has been delayed with the two days of rain; Petko and Caro will play the second match on Armstrong today.

(screengrab via Head FB)

a shout-out to the umps

September 8, 2011 by

Lovingly, Lynn: Read up on gold-star chair ump Lynn Welch, who’s profiled by Nick at USOpen.org. Requesties: Next write-up should be on Enric Molina.

(photo by Don Starr/USTA via usopen.org)

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huff(po)ing and puff(po)ing: tsf on styleist

September 7, 2011 by

Over at Styleist, we point out a few U.S. Open fashion notables to the casual tennis fan: the neon Polo Ralph Lauren ballperson polos; Sharapova‘s Head bag (it’s true: we can’t stop raving about it); Galina Voskoboeva‘s ruffled dress from Ellesse (trust: it wouldn’t have made this list had it been worn by Nadia); Lacoste‘s color blocking for both men and women; and adidas‘ men’s adiZero line — all those triangle patterns are to die for!

What do you think? Was there something else we should have mentioned?

Read: “U.S. Open Tennis Fashions: What You Don’t See On TV,” styleist.com.

photo feed: tennis on broadway

September 7, 2011 by

Perhaps returning the favor Broadway did for tennis earlier this year, two-time Paralympic Quad Doubles Gold Medalist David Wagner and three-time Paralympic Gold Medalist Esther Vergeer met the cast of Spider-man: Turn off The Dark last night. Here they are with Reeve Carney. (Bonus: A photo of Carney getting ready for work!)

(photo by Ann-Sophie Fjelloe-Jensen)

the next tennis event at msg is set for 3/5/12

September 7, 2011 by

Mark your calendars: The next BNP Paribas Showdown, the annual tennis event at New York’s Madison Square Garden, will feature two best-of-three exhibition matches for its fifth iteration: up first will be three-time major winner Maria Sharapova against World No. 1 Caroline Wozniacki; the men’s match will be an exo between Roger Federer and Andy Roddick. This will be the first time that Maria and Roddick are playing in the Garden.

This event also celebrates “Tennis Night in America” (can they play this on the jumbotron, please?), a nationwide campaign to raise awareness for the sport in the U.S.

Info: Tickets start at $50 and go on sale Monday, October 3 via Ticketmaster. Sign up for pre-sale alerts at tennisshowdown.com.

practice makes perfect: stan wawrinka

September 7, 2011 by

Buy: Lacoste Geometric Graphic Tee, $60.

No. 2 in the 2nd: Switzerland’s second-in-command, Stan Wawrinka, became Donald Young‘s first upset when he lost to the American 6-7 (7-9), 6-3, 6-2, 3-6, 6-7 (1-7) in the second round. Wawrinka, the tournament’s 14th seed, will be playing alongside Roger Federer in their Davis Cup World Group Playoff tie against Australia later this month. Meanwhile, Young plays Andy Murray today for a spot in the quarterfinals (if the weather allows him).

(photo via Flickr by achartoff)

want: plaid and stripes (and maybe andrew garfield)

September 7, 2011 by

We can’t put our finger on what we like about Andrew Garfield‘s disheveled look. The plaid/stripes/backpack combo, perhaps? That wild, Wolverine hair? The silver backpack?

The actor (and perfect Andy Murray stand-in) attended the screening of Meatballs held at the Hollywood Forever cemetery a few weeks ago. Next to him in that photo is Band of Outsider’s Scott Sternberg.

(Photo by John Shearer/WireImage via Refinery29)

big ponies and small totes: our picks from the PRL USO shop

September 7, 2011 by

Leave it to us to head straight for the bright colors — and the bag. We always head for the bag (especially in this case, since it doesn’t have the tournament’s tragic ball-on-fire logo). Our picks from the Polo Ralph Lauren U.S. Open collection — including something for the ladies — all after the cut…

SGs in the QFs

September 7, 2011 by

Os at the Open. While the persistent rain the last couple of days has left little room for sunshading gear — or play, for that matter — we couldn’t help but notice the fact that two of the game’s most popular sunglass wearers have made their way into the quarterfinals of the US Open: Janko Tipsarevic and Sam Stosur. While it wasn’t a great Open for fellow-Oakley teammates Bob and Mike Bryan, Tipsy and Sam have each had stellar weeks at Flushing Meadows, advancing to the final 8.

Sam didn’t much need her shades on Sunday night against Maria Kirilenko, outlasting the Russian in a three-hour grueling battle, 6-2 6-7 (15) 6-3. But when she does play under the bright glare of the sun, she opts for Enduring Edge glasses (see below), which you can find on Oakley’s site for $180 in both metallic black and pearl white, each of which Sam uses from time to time.

Janko switches things up from time to time with his sun-Gs, but lately has been sporting the Flak Jacket Transitions Solfx, which run for $220 on Oakley.com. Though these are a little pricier, we like their simple look — especially with all the brights happening in player kits these days.

Draw: Janko vs. Djoko in QFs | Sam-Vera

Above: Sam’s Enduring Edge glasses.

More browsing: Sunglasses on Tennis Express

(Stosur and Janko photos by Getty; Oakley screengrab)

what’s happened to scheyda?

September 6, 2011 by

In mourning: Doesn’t look like Aravane Rezai has changed outfits since switching to Wimbledon whites over the spring. (Silver lining: all that black/pink bunting from her last dress are out of the picture.) Anyone out there with info on who’s whipping up her circus clothes these days? What’s going on with Scheyda? Their website’s MIA.

In mourning, pt. 2: Rezai couldn’t capitalize on the uptick in her 2011 record — after languishing in first- and second-round losses for most of the year, she put together a string of wins leading to an appearance in the finals of last week’s Texas Tennis Open in Dallas (where she lost to Sabine Lisicki). That was promptly squashed by Flavia Pennetta, who took Rezai out in the first round of the U.S. Open. (Draw: The Italian plays Kerber in the quarterfinals. See which other ladies made it to the final eight.)

(photo by Getty Images)

sightings on the grounds: a little bubbly

September 6, 2011 by

Champagne dreams: So fun to see Moët & Chandon set up shop on the grounds of the U.S. Open tournament. For when the iced lemonade just can’t cut it — or you need it cut with a little something else!

(photo by TSF)

oh, mirka!

September 6, 2011 by

(photo by Getty Images)

cilic: one of the u.s. open’s best dressed

September 6, 2011 by

Li Ning‘s been given the tall task of dressing Marin Cilic at this year’s U.S. Open. They made good use of vibrant, contrasting colors (royal blue, yellow, and white) in blocks, lines, and swirls to break up the real estate on the 6′ 6″ Croat. Plus brownie points for the sleek footwear colors — socks included. It’s refreshing to see tennis (almost-)whites in an era when everyone’s trying to infuse their gear with color.

Marin, the tournament’s 27th seed, beat Ryan Harrison 6-2, 7-5, 7-6 (8-6) in the opening round and dropped only three games against Tomic in the second before falling to Federer. He can take solace in having taken a set off Fed, for anchoring the Croatian Davis Cup team for their tie vs. South Africa later this month, and for being one of the U.S. Open’s best dressed gents.

More: Two other pics of Cilic after the cut…

another look at the ralph lauren x new balance u.s. open shoe

September 6, 2011 by

Here are two more looks at the Polo Ralph Lauren x New Balance sneaker created for this year’s U.S. Open — you know, the ones that go with the ballpersons’ be-neoned clothes. We didn’t quite notice the colorful soles when we saw them last week. Cute!

Buy: 2011 US Open Tennis Sneaker, $95.00, ralphlauren.com.

(screengrab via ralphlauren.com)

ferrer, quietly, in the mix

September 6, 2011 by

Still in it: Spaniard David Ferrer is one of the few players left in the draw who snuck into the round of 16 of the 2011 U.S. Open without much fanfare (along with Monaco and Gilles Muller); pretty much all the other guys have either tussled with (and toppled) high-profile players or are BMOCs themselves. Ferrer, the fifth seed, will face Andy Roddick for a spot in the quarters; the winner of that match plays Nadal or Muller.

Lotto: Simple kit for Lotto‘s guys this year — nothing to write home about. (That torso, though, is a different story.) As for Lotto’s women, they’re still charging on with the same flirty kits they’ve been playing in all year. Glad to see Radwanksa in the mix to help Pironkova and Schiavone sell the brand’s designs to fans.

(photo by Getty Images)

trophy watch: another rf tee from nike

September 6, 2011 by

Check out this Roger Federer tee being sold by Nike at their on-site U.S. Open booth. It wasn’t included in the preview they released, so I’m glad we ran across it!

Pop quiz: The images show Roger’s medal from the Olympics (albeit in doubles) along with 14 of his majors. He has 16 Slams in total; which ones did they leave out?

In a rush: Fed took care of things quickly against Juan Monaco in the fourth round of this year’s men’s singles event; between the late start (that Wozniacki/Kuznetsova took forever) and the threat of a rain delay, he wanted to finish ASAP. Roger only dropped three games against the Argentine and has booked a quarterfinal appointment with Jo-Wilfried Tsonga, the man who beat him in the final 8 of this year’s Wimbledon. (Draw: Men’s Singles)

(screengrab via ESPN)

top seed wozniacki sends off ’04 winner kuznetsova

September 5, 2011 by

Top seed Caroline Wozniacki came back from a set and a break down to swat down 2004 champ (and 15th seed) Svetlana Kuznetsova 6-7 (6), 7-5, 6-1 and reach the quarterfinals of the 2011 U.S. Open. (Draw: Women’s Singles)

Sveta battled Danish scuba gear while wearing the Pierluigi pieces from Fila‘s fall Heritage collection. This is named after Pierluigi Rolando, Fila’s first designer and the creative lead from 1970-1984; he designed the brand’s famous logo and collections for Borg, Becker, Goolagong, and others.

As Fila brainstormed about how to celebrate its 100th anniversary (what made the cut: resurrecting Goolagong’s outfits for Clijsters in Melbourne and Seles’ for Roland Garros; staging an exhibit at the Tennis Hall of Fame; creating interactive marketing campaign), they also looked through Rolando’s archives in Italy for some inspiration.

Buy: Fila Pierluigi Women’s V-neck Top, $58; Women’s Racerback Tank. $64.

More: A few other looks at Kuznetsova’s Pierluigi pieces after the cut…

most improved hair: carla suarez navarro

September 5, 2011 by

It’s been around for a while now — at least since the start of 2011 — but we’re still not over how much better this boy cut is on Carla Suarez Navarro (compared to this, we mean).

The Spaniard fell to Andrea Petkovic in the fourth round of the 2011 U.S. Open 6-1, 6-4. Petko had a tough time closing out the match but eventually prevailed. She’ll play the winner of Wozniacki/Kuznetsova (which is being contested as we type).

And speaking of Petko, check out Nick’s interview with Andrea for USOpen.org.

(image via Getty Images)

serena’s u.s. open jewels

September 5, 2011 by

Graff, not Graf: Funny — a friend of ours mentioned today that the jewelry Serena‘s wearing at this year’s U.S. Open (to complement her Nike kit) came to her from Steffi Graf. It turns out that all the diamonds are from Graff, a London-based jewelry shop with a New York outpost. Ooopsies. (I could not even imagine how earrings like this would ever end up in the hands of Steffi!)

Into the quarters: This year’s title is still for Serena’s to take, and Ivanovic rolling over in their fourth round match fed into this prophecy. Although the Serb did some damage with her forehand (and got some help with the gusty winds), it still wasn’t enough to prevent Serena from notching the 6-3, 6-4 victory. Serena next plays Pavs. (Draw: Women’s Singles)

(image via Getty Images)


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