Wilson did their share of pre-U.S. Open buzz by throwing a party for players, including Roger Federer, Ana Ivanovic, and Novak Djokovic. They did it at Marquee in Chelsea.
On the big screen they were playing this promo of Roger interviewing himself about the [K]Factor racquets. Funny in concept, but boring in execution.
And at that party, The Tennis Channel had Ivanovic do some reporting. She interviewed, among others, the World No. 1:
Q. The other night you were working as a journalist as well at the Wilson party.
ANA IVANOVIC: It was exciting. It was the first time I did something like that. Tennis Channel asked me to do a feature with me, so I accepted. Also during the night, I was going around and interviewing a few people. I got interview with Roger. That was great.
Q. What did you ask him?
ANA IVANOVIC: I asked him about New York, how much he’s enjoying party. I was actually very surprised to find out that he enjoys shopping.
Q. Is Roger Federer a good interview?
ANA IVANOVIC: Yeah, yeah, he was a lot of fun. I felt weird asking him questions. But it was something different. He was really good actually.
Q. He’s aware of your career and your success?
ANA IVANOVIC: Yes. (source)