So long, humpback: We are still mourning the loss of Pacific Life as the title sponsor to the combined event at the Indian Wells Tennis Garden in California. Theirs was such a great trophy…
For now we can be distracted by trying to drill the tournament’s new name — the BNP Paribas Open — into our minds and fingers when we blog about it every March. They’re in for the long haul, too: the bank is the event’s sponsor for the next five years.
As expected, there’s a new URL (bnpparibasopen.org) and the old Pacific Life one no longer works (delete it).
Tags: bnp paribas open