Posts Tagged ‘aw77’

rafa: lookin’ goodie in the hoodie

October 4, 2009


Has Rafael Nadal ever looked cuter? We don’t think so. Check him out in this promotional video for Nike’s new hoodie line, AW77.

Check out the jump for a peek at’s front page that features Rafa, Maria and Serena! Tennis takeover!? We think so. (more…)


rafa, kobe, maria, and… manny pacquiao?!

September 29, 2009

Yes, Manny Pacquiao, save your vocal chords and — whatever you do — don’t run for political office. Instead of going down that predictable Filipino celebrity path, you should try to mix things up a bit, eh?

The Filipino boxing champ has been chosen (along with Kobe Bryant, Maria Sharapova, Rafa Nadal, and Alexandre Pato) to pose in the AW77 hoodie from Nike‘s Fall/Winter 2009 NSW collection. The superstars were shot by photographers David Sims and Karl Templer over three months for a project that’ll launch on October 1.

Browse: Images of the rest of the NSW Fall/Winter 2009 collection can be found here, here, and here.

Watch: See this ad for the hoodie. The newest version of this classic item is being touted as water-resistant. And this video takes us to the Loopwheeler factory in Japan, where the hoodie’s made. (Fun fact: each of the old-school machines make enough fabric for only eight AW77s per day!)

Buy: Pick up a hoodie from NSW at Nike.

(image via; AW77 ad via

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